content creation

user experience

Are You a Digital Sharecropper?

Will Work for Praise: The Web's Free-Labor Economy [https://www.bloomberg.com/news/articles/2008-12-28/will-work-for-praise-the-webs-free-labor-economybusinessweek-business-news-stock-market-and-financial-advice] describes how many of today's websites are built by the users themselves: > It's dawn at a Los Angeles apartment overlooking the Hollywood Hills. Laura Sweet, an advertising

By Jeff Atwood ·
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blogging

Blog Advertising: Yea or Nay

I’ve recently been approached by several different people to inquire about advertising on my blog. It doesn’t cost me anything to run this blog. I used to host it myself on my cable modem, and my employer, Vertigo Software, generously donated hosting when I outgrew the limited upstream

By Jeff Atwood ·
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copywriting

Power, Influence, and Copywriting

I often struggle when writing new blog entries. What should I write about? What’s the first sentence? What should the title be? When do I end, and what do I end with? Copyblogger’s Copywriting 101 has some excellent writing advice masquerading as marketing advice: Copywriting skills are an

By Jeff Atwood ·
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writing

Fear of Writing

When I meet people that have something to say, and an interesting way of saying it, I encourage them to blog. But there’s one big hurdle many people simply never get past: the actual writing. I can respect that. Writing is hard. People spend their entire lives learning how

By Jeff Atwood ·
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blogging

Blogging about Blogging

I’ve avoided the incestuous nature of blogging about blogging until now, but the topic does come up occasionally. Not everyone is a believer in the utility of blogs; I was a skeptic only two years ago, and Michael Brundage went out of his way late last year to point

By Jeff Atwood ·
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